We’re proud to announce our European collaboration with Soho House, a global leader in hospitality, as we join forces to drive sustainability and circularity in the premium on-trade market.
At Soul Water, we believe that premium experiences, creativity and responsible practices can – and should – go hand in hand. As the premium on-trade water brand on the market, we are committed to replacing single-use plastics with sustainable solutions that align with the evolving expectations of conscious consumers and forward-thinking businesses.
This partnership begins with a focused rollout in the Netherlands, Belgium, France, and Spain, where Soul Water will provide its beautifully designed, sustainable water solutions across key Soho House locations. Together, we’re delivering an elevated experience for guests while advancing shared goals for a greener, more circular future.
Soho House’s reputation for quality, design, and innovation mirrors our own commitment to offering premium water solutions without compromising the environment. By replacing plastic water bottles with sustainable alternatives, we are setting a new standard for the hospitality industry—one that prioritizes the planet while maintaining exceptional service.
This collaboration is just the beginning. As we continue to expand, Soul Water remains focused on reshaping the industry with solutions that are better for businesses, their guests, and the environment.
We’re excited to partner with Soho House as we take this next step on our sustainability journey together.
Want to learn more? Follow our journey at www.soul-water.com